THIS IS EVA HERE

This is Eva Here is a bold and heartfelt lifestyle brand created by Eva, a Dominican American storyteller from New York. Through her vibrant blog and social content, Eva shares her lived experiences with honesty, humor, and cultural pride, offering everything from personal reflections and financial wellness tips to soulful recipe remixes and uplifting stories of women overcoming adversity.

Her platform is more than just a blog; it's a digital safe space for community, growth, and representation. Eva invites her audience to join her on a journey of self-discovery, identity, and resilience, one real-life story at a time. Every piece of content is infused with warmth, relatability, and a strong sense of purpose.

SCOPE OF WORK:

branding, wordpress web design, social media graphics

DESIGN DIRECTION:

authentic, warm, empowering, grounded, creative

INDUSTRY

lifestyle (blogger)

BRAND GOAL

An honest, empowering, and culturally rooted experience that invites readers to explore self-discovery, celebrate identity, and build confidence through storytelling, connection, and community.

DESIGN NOTES

Inspired by her Dominican heritage and NYC roots, the design features a color palette of earthy terracotta, sun-washed yellow, cozy coffee tones, and vibrant hibiscus pinks, balancing grounding tones with joyful energy. Capturing the soul of Eva’s storytelling: warm, genuine, and full of life.

Typography blends expressive, handwritten elements with clean, modern fonts to reflect Eva’s mix of playful charisma and thoughtful insight. The layout is content-forward, intuitive, and mobile-friendly, making it easy for readers to discover everything from heartfelt essays to financial advice and flavorful food content.

Subtle nods to Caribbean textures, layered illustrations, and candid photography reinforce Eva’s identity while keeping the user experience engaging and relatable. The end result is a brand and website that feels like a personal invitation into Eva’s world: raw, radiant, and beautifully real.

KIND WORDS

“Mauri is an amazing website and brand designer and one of the nicest humans I have ever met. Exceeded all of my expectations and more. She truly believed in my vision and captured it perfectly on a website. Such a pleasure to have worked with her.

Eva, This Is Eva Here

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